phone script - Posted by tampasteph

Posted by matt on June 25, 2002 at 12:10:38:


Thank you for all the information. I appreciate it very much.

Good luck to you.


phone script - Posted by tampasteph

Posted by tampasteph on June 23, 2002 at 09:34:53:

Hi everyone.
i recently bought a marketing course that came w/ a phone script to leave on my voicemail. It’s about a minute long (give or take) and basically asks the callers to rate themselves and their situation from 1-10 (1 being just curious about the ad, 10 being a full blown re emergency).
Has anyone used a script like this? I’ve only been using it for 4 days, and I haven’t had any messages. I don’t have caller id on that line, so I can’t tell if people are calling and hanging up, or just not calling. I have ads in 3 papers, have put out tons of fliers, and have sent a bunch of letters out.
I’m just wondering if anyone has tried a script like this, and what were the results.
I would appreciate any input.
thanks a bunch!


Re: phone script - Posted by Mike Stott

Posted by Mike Stott on June 23, 2002 at 12:38:02:


My experience has been that it is best for a person to answer the call rather than using a machine, regardless of the script. Put yourself in their shoes…if you’re really motivated, you want to talk to someone now. In today’s (6/23/02) Tampa Tribune there are 18+ “I buy houses/mortgages” ads. That’s too much competition to let a machine compete against. If you must use a machine, caller ID would be a must. At least you could call the “hang ups” back & try to salvage something.

Best wishes.

Mike Stott

Re: phone script - Posted by matt

Posted by matt on June 24, 2002 at 04:38:47:

I live in NY and am about to begin running ads. Just out of curiosity what section of the paper do you run I buy houses ads in? The real estate section is obvious, but what section of the real estate section? Do you advertise in investment properties section or do you just place your ads in with all the houses that are for sale?

Thanks for the help.


Placing the ad - Posted by Mike Stott

Posted by Mike Stott on June 24, 2002 at 08:57:58:


The Tampa Tribune has a “Real Estate Wanted” section along with “Real Estate General”, “Real Estate Info” and “Mortgages” sections. All four sections directly preceed the For Sale sections. If you have something similar, try there. If not, my choice would be the For Sale sections, if I’m buying. If there are more than one For Sale section (ie. different parts of town), put your ad in the areas you want to focus on. Be sure to make your ad stand out (ie. bold print and/or the first line set two lines high). Also, if you have a weekly free publication circulated in your town (ours are called The Flyer & Pennysaver), these are good places to put your ad.

Good luck,

Mike Stott

Re: Placing the ad - Posted by matt

Posted by matt on June 24, 2002 at 12:54:47:


Thanks for getting back to me. Where do you advertise if you are doing a lease/option? That’s if you do lease/options.


Re: Placing the ad - Posted by Mike Stott

Posted by Mike Stott on June 25, 2002 at 08:55:09:


Yes, most of my rentals are lease options (The rest are section 8 or straight rentals) If I’m looking to sell/rent a house on a lease option, I will place the ad in the houses for sale section. We have a “Lease Option to Buy” section in our paper, in addition to a “For Rent” section. However I want to attract a tenant/buyer with the mind-set that they are buying, not renting, the house. If I’m looking to buy on a lease option, my previous post works.

Mike Stott