Marketing (Bandit sign) Question - Posted by Heather -Tx

Posted by Eric - GA on December 19, 2002 at 15:45:02:

Haven’t been tracking recently, but traditionally, we got better results from signs in high traffic areas. Anywhere with a stop sign or stop light is pretty good. Can you tell me if your neighbor has put up a new tree? NO, you can’t, because even though we should be very familiar with our own neighborhoods to the point that we could quickly recognize any changes, the truth is that most of us zone out while driving through our neighborhood because it is so familiar to us. Just a thought.

Eric - GA

Marketing (Bandit sign) Question - Posted by Heather -Tx

Posted by Heather -Tx on December 19, 2002 at 13:48:36:

I have been wondering if someone tracks their bandit sign calls even closer than myself. Have been debating in my mind which signs bring in more calls, and if I should add some.
Signs IN Neighborhoods, or entering and leaving subdivisions, versus signs in high profile areas such as malls, shopping centers… the local walmart ect. So far I have only been targeting the neighborhoods themselves. Does anyone have signs up in the high profile areas and know how many calls they generate compared to the neighborhood ones ?

Thanks in advance!
Heather-Tx