Marketing Advice - Posted by JJ Ranford

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Marketing Advice - Posted by JJ Ranford

Posted by JJ Ranford on August 15, 2004 at 11:16:38:

I have a question about marketing to real estate investors. I am selling foreclosure information for various counties in California. But I am having trouble reaching investors. I have tried direct mail, my site is posted on various search engines, and have tried some small newspaper ads. Does anyone have any suggestions on reaching potential clients? It seems like there is a great demand for this type of information, but I am having trouble markering it. Thanks for your help.

Re: Marketing Advice - Posted by JJ

Posted by JJ on August 18, 2004 at 07:47:43:

Thanks for the help, guys

Re: Marketing Advice - Posted by CAguy

Posted by CAguy on August 16, 2004 at 18:34:56:

I am interested in LA, Orange, Riverside, SD, San Bernardino. Email me.


Re: Marketing Advice - Posted by Mike in NY

Posted by Mike in NY on August 15, 2004 at 19:12:41:

Off the top of my head you can try visiting some of the local chain bookstores and sticking your business cards in the books on buying foreclosures (although, as I work at a booksotre I can’t support this! :wink: ). Or, you can talk to the store manager and see if they would allow you to have a free info “meeting” at the store.

Have you tried attending some local FC auctions to rope up neophytes who wouldn’t have thought to try other counties? How do the counties near you publicize their auctions? Can you hitch on to this somehow? Or, what are the steps a new investor would have to take to start investing in foreclosures? Can you inster yourself into these steps?

What about contacting some local RE lawyers or agents?

How creative is your ad copy? Many journalists are talking about the housing bubble popping soon or rising interest rates causing people to lose ther house. Have you tried highlighting this and informing people on how they can take advantage of this in the future?

oh well, those are just off the rop of my head… good luck!!

Re: Marketing Advice - Posted by whyK-CA

Posted by whyK-CA on August 15, 2004 at 15:28:04:

Hi JJ.

I might be interested in. Which couties do you cover? What information do you have? How accurate/current is the information?


Re: Marketing Advice - Posted by Space Available

Posted by Space Available on August 15, 2004 at 12:52:05:

Try the local real estate investment clubs. Our local club (IL) devotes part of the first hour of each monthly meeting to vendor presentations. they’ll even let vendors set up tables for materials. Also try the classified sections of web sites like this one.

Re: Marketing Advice - Posted by Niklaus Worth

Posted by Niklaus Worth on August 18, 2005 at 11:30:34:

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