Posted by jeff on April 27, 2002 at 21:33:33:
newspaper ads arent to disclose everything, they are to get callers. realtors are the masters of this, they put up an ad, you call, and they tell you about everything they have whether you ask or not. snice your old ad gets the callers and your gonna need to be advertising your own deals, you could easily screen all your callers for both situations. if they qualify for the 550+ thingy then you put them ni that category, if not, it the other pile for them. but if that ad is working for you and someone calls and doesnt have the 550+ credit, just tell them that you currently dont have a property that suits their needs, but you will give them a call once you fnid one. find out what they are looknig for and how they plan on paying for it, ie. monthly payments, option money, etc. this will give you a good idea of what yuor market is looking for and tell you if you can maybe charge a little more rent than yuo normally do. maybe they would pay 500 but you would normally only be charging 400, this way yuod find that out before you call them. if they seem to not want it at 500 then back off to 450 and see if it helps. thats still more than youd normally get and it makes them think they got a great deal since they “negotiated” you down $50/month. everybody is happy.