Posted by Fran CA on July 16, 2001 at 21:37:34:
Realtors will run ads trying to build a buyers list and that is exactly what your ad sounds like. I would have told the person that you don’t have a 3 bedroom available currently, but you can put them on your list to call them back when one comes available.
As for your ad, I think that the only reason you got one call was that it is too wordy. Keep it simple.
I like Ron LeGrand’s ad the best:
LEASE PURCHASE (in bold letters)
Dunwoody, 3/2, 1689 SF, (he puts the city house is located)
2-car Gar, Pool, $149,000
Keep it simple. Your ad really sounds like a realtor and some people just don’t want to deal with realtors. Try making the change and see if it works. He also suggestions not mentioning the down or monthly payments. This way you can ask them how much they can pay a month and down. Let me know how you do.