Just getting started and want to begin marketing to motivated sellers next week. I have secured a few domain names as I want to set up separate sites for sellers, buyers, and other investors.
Here’s my question: When marketing to sellers, do you find that it is helpful or harmful to use a business name which includes your own name? For example, I want to hold properties under Iris Properties LLC. Not the exact spelling of my name, but the way I pronounce it to people. Is it better for sellers and/or buyers to NOT be readily aware that you own the company? Or do you find that they’re more likely to deal with you when they know you are the owner/investor?
Alternatively, I thought I could use another entity to market to sellers and/or buyers, like Fast Homeowners’ Solutions.
Thanks in advance.